Aware his line of work wasn’t the most exciting, Pig had been feeling rather down about it all. Next door there was a cute shop with lots of great gifts and funny products that he knew people went crazy for. When his customers came to him it wasn’t exactly a big party. So one night he decided to change that. The next day he got some funny posters, set out a great array of food and made fun of his line of work to put the customers at ease and in high spirits. Now he was just as fun as the shop next door while still providing the same service he had before.
Lesson: This lesson is inspired by the Rescue a CEO Post “Entrepreneurs Share Their Best Business Advice“
Gresham W. Harkless Jr.https://iamgresh.comGresham “Gresh” W. Harkless Jr. is the founder of CBNation and Blue 16 Media. CBNation is a Business to Business (B2B) Brand focusing on increasing the business success rate by providing visibility and resources for CEOs, entrepreneurs and business owners. CBNation consists of blogs (CEOBlogNation.com), podcasts (CEOPodcasts.com) and videos (CBNation.tv). Blue 16 Media is a digital marketing agency providing digital marketing services including web design & SEO to small to medium-sized businesses and organizations. Central to his marketing philosophy is that You Are a Media Company: Developing a Marketing Strategy to Connect with Your Target and Reach Your Goals. Gresham is proud a graduate of Howard University & Georgetown University. He also is a graduate of the 2020 Leadership Center for Excellence Young Professionals Program ’16 and recognized by the Alexandria Virginia Chamber of Commerce’s 40 Under 40.
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