Butterfly was worried when another business like his moved in right down the road from his. They had a lot of the same products and the owners seemed very kind! Bird suggested that instead of worrying he went down to meet and speak with them. The advice was taken and soon Butterfly and the new business owners had a deal sorted out. When the new business didn’t have a product the customer needed they would happily send the customer to Butterfly – and same for Butterfly and his customers.
Lesson: This lesson is inspired by the Rescue a CEO Post “Entrepreneurs Reveal Tips on Jumping Ahead of Your Competition in the Battle of Business”
Gresham W. Harkless Jr.https://iamgresh.comGresham “Gresh” W. Harkless Jr. is the founder of CBNation and Blue 16 Media. CBNation is a Business to Business (B2B) Brand focusing on increasing the business success rate by providing visibility and resources for CEOs, entrepreneurs and business owners. CBNation consists of blogs (CEOBlogNation.com), podcasts (CEOPodcasts.com) and videos (CBNation.tv). Blue 16 Media is a digital marketing agency providing digital marketing services including web design & SEO to small to medium-sized businesses and organizations. Central to his marketing philosophy is that You Are a Media Company: Developing a Marketing Strategy to Connect with Your Target and Reach Your Goals. Gresham is proud a graduate of Howard University & Georgetown University. He also is a graduate of the 2020 Leadership Center for Excellence Young Professionals Program ’16 and recognized by the Alexandria Virginia Chamber of Commerce’s 40 Under 40.
