Sparrow was a fairly fashionable gal. All her friends came to her for fashion advice and her male friends would begrudgingly allow her to pick out their clothing. Everyone who met her always commented about her being so unique in her style and the way she did certain things. So when it came to her business, letting her personality and image shine through was a perfect way to help brand her business.
Lesson: This lesson is inspired by the Hearpreneur Post “Entrepreneurs Share Tips on How to Present a Strong Branding Message“
Gresham W. Harkless Jr.https://iamgresh.comGresham “Gresh” W. Harkless Jr. is the founder of CBNation and Blue 16 Media. CBNation is a Business to Business (B2B) Brand focusing on increasing the business success rate by providing visibility and resources for CEOs, entrepreneurs and business owners. CBNation consists of blogs (CEOBlogNation.com), podcasts (CEOPodcasts.com) and videos (CBNation.tv). Blue 16 Media is a digital marketing agency providing digital marketing services including web design & SEO to small to medium-sized businesses and organizations. Central to his marketing philosophy is that You Are a Media Company: Developing a Marketing Strategy to Connect with Your Target and Reach Your Goals. Gresham is proud a graduate of Howard University & Georgetown University. He also is a graduate of the 2020 Leadership Center for Excellence Young Professionals Program ’16 and recognized by the Alexandria Virginia Chamber of Commerce’s 40 Under 40.
